Episode 15 : Savannah Strehlow // Co-Founder of Cricket And Ruby On Building An Online E-commerce Business

May 21, 2019

On this episode Kristen and Whitney sat down with Savannah Strehlow the co-founder of Cricket and Ruby  + an e-commerce guru. In this episode we talk about building an e- commerce business, how to best use social media right now, how to know what e-commerce platform is right for your business, tips to improve customer service and build loyal customers, and yes the dreaded email list.

And don't forget to use TGLPODCAST for 15% off when you shop at Cricket and Ruby.

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Listen to this episode here:

You can hear the answer to these questions on the podcast:

  1. Tell us about you and your background?
  2. How important is it to truly understand the world of e-commerce before jumping into selling your goods online? 
  3. Cricket and Ruby...Tell our TGL listeners where they should start when starting a online business.
  4. I’m sure you get asked this all the time... I don’t want to spend a ton of money, so in what areas should I spend it and what areas can I save? 
  5. Consumer attention: how can people best use social media right now to grow their business? 
  6. What have you found helpful with growing Cricket and ruby online? Resources, apps, tools...
  7. Let’s talk about e-commerce platforms... what one you love and things to watch for when picking one.
  8. How can we spend less money on ads and paying Influencers but still get the website traffic? 
  9. Top three ways to you have found to improve customer experience on your site? 
  10. What tips do you have to build a relationship (and/or) loyalty with your customers?
  11. Over the years in the world e-commerce and creating a small business what did you spend time on that was so unnecessary?
  12. Email lists we know they are so important whether you are a small business owner, podcaster, blogger but how hell can I build it faster. It’s just not easy!! 
  13. Social media: How important has it been to your personal business focusing on a social media strategy. And what are the strategy trends are you seeing in 2019?
  14. We ask every guest what is the best piece of advice you have ever received from your best friend 
  15. What is to come for you in 2019?
  16. Where can our TGL listeners find you?


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I love hearing from all of you and greatly appreciate all your feedback and comments! xx Kristen